SellerMetrics

How many times and when does my Amazon PPC data get updated?

Every day our system sync with the Amazon PPC advertising to get the daily data. This happens around 01:00 am PST/04:00 am EST, so during this time, it is not recommended that you use SellerMetrics as the system is still in the state of refreshing your data.

It is worth noting that we gather data with a 3 days time lag to compensate for the following situations:

  1. The 2-hour attribution window for any order/sales to be attributed to a click.

  2. Any order cancellation/refunds attributed to Amazon PPC made with into 72 hours will be removed from the order/sales total.

For example, if today is July 29, the latest data in SellerMetrics will be July 26.

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